Redefining Beauty With Beauty By Tahira

Ethical make-up artist and beauty expert Tahira, aka Beauty By Tahira gives us the low down on what sparked her passion for all things clean beauty.

Tell us more about your day job.

My days vary, I’m either doing makeup on set for a photoshoot, or for a celebrity appearance or any occasion where a Makeup artist is needed!

What sparked your passion for all things natural and organic?

I have been an environmentalist since I was 12. I am far from perfect but I try to reduce my impact on the planet wherever possible. It’s a joy to be able to apply all things natural and organic into my work.

Describe what Clean Beauty means to you.

Cosmetics that were made with consideration without having a negative impact on the environment.

What do you think the biggest misconception about clean beauty is?

That it doesn’t perform, this couldn’t be further from the truth. There are some AMAZING brands out there.

Top tip for upgrading your beauty routine.

Upgrade your skincare first. There is more choice and that will make the biggest difference.

Other than clean beauty, what other elements of healthy living are most important to you?

Food. I am definitely not perfect, but I enjoy cooking from scratch for me and my family and we try to eat as wholesome and as healthy as possible. Also recycling correctly, not wasting or over consuming.

The last beauty product you bought.

Osca brush cleaner? Does that count? Before that RMS Beauty Un Cover Up and Alima Pure for my make-up kit.